Councils face competing demands in managing leisure provision, needing at all times to balance commercial considerations with community interest. In terms of managing parks tennis courts, income generation and cost management must be considered alongside accessible facilities and community engagement.
As the governing body of tennis in Wales, Tennis Wales wants to open up the sport through affordable pay and play court bookings, community coaching and social tennis programmes. Lowering barriers to participation and helping people to find, book and access courts in seconds is key to this objective. We also link with clubs, coaches and other tennis partners to activate sites, supported by 7-day customer service to respond to enquiries collate data and provide insights.
In parks, this managed solution for unmanned facilities delivers an excellent customer experience, generates income for Councils, protects courts and increases participation. We are pleased to be partnering Councils in activating their parks tennis courts for positive community impact - bringing the physical, mental and social benefits of tennis to the masses.